23 is now frog, this website was last updated on January 2020. Read the official announcement or visit frogdesign.com for more info.

Longplay

Bridging the gap between global corporations and game-changing startups to innovate

Business Challenge
  • Innovation
Year

2018

Industry
  • Professional Services

Our contribution

Longplay helps large organizations identify and engage with promising technologies, often pioneered by agile startups under the radar. It is a simple subscription service, powered by 20,000 global experts.

The organization found the massive need that big corporations have to stay current and to resolve the needs of the users. They discovered that by connecting them with promising startups, the innovation gap could be closed.

We designed their brand vision, brand identity, key messages, brand-book, and website, seeking to generate a fresh and flexible image away from the corporate world.

The company already has partnerships with large corporations such as Cisco, PwC, AT&T, Marriott, ABInBev, Cartier, and Shell.

Brand Vision, Visual Design, UI, Brand Identity, Key Messages, Copywriting

More Professional Services